Page rank and backlinks

This goo is like an extension of my earlier about making money online, and try to explain in a very short and simple concepts to consider.
Well, you've decided to take you seriously in order to get money from Internet despite my warning. Invest some money on your own domain and hosting and open a blog, site, whatever. But where does the traffic to your site? Assuming your link you give your potential customers / readers, get any of them to visit you. Instead, there is a way to get visitors, especially visitors interested in your site content. I guess by now you know I'm talking about search engines.
Have you ever wondered how Google selects the results you see on the first page when you do a search? The Google engine uses a method called PageRank assessment, which roughly what it does is count the links pointing to your site and assigned a value of 1 to 10. The more links, the more important your site in the eyes of the search engine. It's like good references: if two people you recommend a place to eat, then it must be good. But if you recommend another ten people, this should be better. We call this backlink.
Get backlinks when people link your site, but not the only way. You would be very wrong if that alone accounts. You have to do your part and do some SEO (search engine optimization), which is not only expected to drop links alone.
Firstly you should optimize your site content, focusing on the keywords you want to attract. Those words must have an appropriate density, ie, repeated in your content from time to time. Furthermore Debras create your own backlinks.
How? One way is to comment on blogs or forums. However, not all links are used. Turns out to avoid excess garbage comentairos, some bloggers choose to add an attribute called alos links nofollow. Nofollow cause that the search engines do not follow the link, which makes it useless for our purposes SEO. Therefore, you must find dofollow sites (dofollow actually there is the absence of nofollow).
Ah! but not all have equal dofollow. There are two things to consider: the Page Rank of the site in question is the first. A link from a site with high pagerank worth. It's like someone very reputable you will reference. I'll talk about in another goo. The second aspect is the content of the site from which you link. If your blog / site talks about frogs, ideal backlinks should come from similar sites. The links come from sites that talk about cars will not equal in the eyes of the search engine.
Not so easy, is not it? In future articles we will talk about how to get dofollow sites, some of them with a pagerank amazing and you did not know that dofollow enabled.

Working with Google Adwords and Google Analytics.

By way of introduction and to explain briefly, much like google adwords google analytics are useful tools, if not essential at the time of publishing on the Internet.
Then address the issue of how to assemble the page and publish it. Although it may seem incongruous to speak of the tools before you have a website, it helps to know that there are these two resources to be thinking, while doing the page, which should have the same orientation, and what elements should take more care than others.
Most starting in this activity do for pastime, a hobby, and just for business. Obviously there is a lot of knowledge and make mistakes that are obvious to an expert, but that laymen are not so clear until the design begins and this is done on the fly.
It starts after the making of the page that doubts begin to arise, and something that seems very clear mind, that prior mental visualization is done is excellent, take time out becomes comp inelegant, if not unprintable.
Inexperience leads to end up doing and staying pages unsightly and poorly functional.
Adwords is a tool from Google, the popular search leader that allows, through an investment in internet advertising. When you do a search on Google, it appears, immediately the number of results for the word or phrase, and 2 columns. The first, on the left, is wider. Whereas less prevented stop seeing the right column. The main results of the search, ie the widest column correspond to those that are positioned that way for a number of criteria that Google uses to display a page or website first, second, etc., and has to do with popularity, links, quality, and page rank criterion which will be discussed later. These results are, as it somehow complimentary, work product designers and owners of those sites that are "optimized" so that these places have earned over 100, 200, or thousands of sites dealing of the same information, the same theme. Of course the goal of anyone posting on the Web should be who visit, and for that you want to appear in the first place, or at least on the first page of search engines (Google, Yahoo, etc).
Usually most of the people who run a search on these engines or Search Engines clicka or click or click on the links on the first page of the search engine, and less people go to the following pages, so appear subsequent pages greatly reduces probability of website visits. There are ways to work the website in order to achieve the goal of appearing on the first page.
the right column in the search engines, least understood, and sometimes overlooked view, depends on Google Adwords (in the Google search engine). Should be clear that the other search engines have their own adCenter advertising services called. Google Adwords is what ensures that when you search for any topic, word, or image on Google, results appear on the right side of the screen. Adwords also applies algorithms based on economic and quality criteria for a user-created ad appears on the first page. This is a more manageable by the user because it is a paid advertisement.
Each message is associated with one or more keywords, so that is released in response to the search performed by a user. If a user searches, eg Google aircraft immediately appear in the search results, but also 3-5 ads or rightmost about issues related to aircraft, such as air travel, airports, aircraft parts, work in airlines, etc. and if the user clicka on one of these ads, Google will charge the advertiser each time someone clicks or click in the notice published and established the so-called pay per click, which varies according to the importance and demand for the keyword.
It has been established that there is some "phobia" unjustified click on those ads, attributed to the belief they are not as serious as the results on the left, there are biased or economic interests. The last reason is the only correct, but is that the advertiser is paying for the place on the first page of the search engine. The information provided quality is probably because Google also is responsible for reviewing the pages of its advertisers and if poor quality is unlikely to publish the ad. Additionally, the advertiser is not charged, but that Google charges the advertiser per click.
In subsequent deliveries will continue with this topic.

Using keywords in SEO

When you're trying to drive traffic to a website, the best and most economical way to do this is through traffic in the search engines. Keywords and keyword phrases are the terms that readers enter into search engines like Google. By following these steps, you can learn how to use keywords in SEO to get traffic to your website.
# 1 Understand the concept behind SEO keywords. The term SEO stands for "Search Engine Optimization" (SEO search engine), and refers to how you can equip your website to get high positions in search engines. 
# 2 Find quality keywords in SEO for your specific website. These can be a single word or a phrase consisting of two or three words. These keywords should be correlated directly with the content of your website. For example, if you have a website about cheap shoes, quality keywords in SEO can include words and phrases like "cheap shoes" and "sneakers at low cost."
# 3 Write content for your website using SEO keywords selected freely, while not modify the meaning of the content or do your reading is unnatural, often want to use in your writing. You should include your keywords in SEO at least twice per paragraph. 
# 4 Add keywords SEO in other areas of your website. They must not only be in your written content but also in titles, subtitles, explanations, descriptions of the images, tags and links elsewhere where you can showcase your keywords. 
# 5 Keep checking SEO keywords that are driving traffic to your website. After a while, you'll understand what SEO keywords you must concentrate and what not will be worth the time and effort in reviewing your website statistics.

Adding keywords and SEO for iWeb

IWeb is Apple's entry in the publishing of web sites. One element of the iLife software suite, which is designed for ease of use, and allows users to create a professional, graphic-intensive Web without having to know HTML code and write the language in which web pages are written . You can create and publish a Web site without having to see or edit the code. However, there are times when even a casual user wants the ability to edit HTML files - for example, adding keywords or meta tags to optimize a website for search engines. You can edit these files with a text editor third.

    Level of difficulty:Moderately easyInstructions

   1.       Download and install TextWrangler from the App Store (App Store) Mac TextWrangler is a free text editor that is more robust and powerful than the built-in Apple TextEdit. To find it, open the App Store (from the Applications folder) and type "TextWrangler" in the search box in the top right. Click the "Install" button to install.
  


  2.    Open iWeb. Create your website using its built-in tools. When you're satisfied, save the page.
3.Click in the "Site" in the right window of iWeb. This opens the publishing site settings.
4.Select "Local Folder" from the drop down menu "Post". Click "Select" in the Windows folder location, and select a folder of your site.
5.Post your site by clicking on the "Publish Site" (a green arrow pointing up) in the bottom of the iWeb window. IWeb will create the necessary folders and publish the site code for these folders.
6.Open a browser window and browse the folders you selected. Right click on the HTML file of the page you want to edit ("example.html", for example) and select "Open With TextWrangler".
7.Add keywords, meta tags and other SEO tools you want in the HTML code. Meta tags should be placed between the and, and shape. These keywords and other meta tags like author and content, are used by Google and other search engines to index and list your website.
8.Save the file when done. The new HTML file reflects the changes and will be posted on your Web server.

Advanced Filter in Google Analytics SEO

A few months ago, this article appeared SEOmoz which explained how to make a filter to detect the positions of keywords through which users entered our web.Y what will appear next to each keyword is the position occupies

Remember the steps:

1.A advanced filter to collect the parameter cd = (keyword position)

2. Another advanced filter to add to the keyword

 Note: the filters have to be in this order, it is important to work correctly. It is also very important to create a new profile, since we are overwriting a field.I liked the filter and allowing us to collect and comment upon two super SEOS (@ mjcachon and @ deivizzz), they said the filter was fine, but I had a but ... And if someone strummed on a Sitelink , appear not as first position-that is yours - if you do not like the position but as Sitelink.LinksThat is, if for example I pulse on Kindle, as is a sitelink even in the first result, I will appear in the parameter cd as if it had come through a 6: (


Following this raised a hypothesis: If Google has a parameter for a position (cd), you may have another to differentiate sitelinks, maps or normal results and after looking at several URLs can see there is a pattern:All ved sitelinks are within a parameter is AwHere are two examples:


All results of the ranking have a parameter that is FjFor example:
And all searches coming through maps have the following:
Now all we do is change the we had seen before and add three more:SEO 1 (modified by adding the parameter type and writing ved in the output field)

 SEO 2 (we leave it as is)

 Now that would add new filters, one for each type of search:

course-of-seo-for-bloggers

Well after the workshop for bloggers Seo Is, for many more things I could imagine. But we split.
If you are a blogger or addicted to blogs, twitterers or if you have ever planned a trip to New York, you probably already know all too well the Blog Isabel, with Bleeker St. Is 5th, along with a love of the Great Apple is a restless ass for not devising projects and adventures, and the latter has been a bomb in the world blogueril.
Because being a blogger is fashionable, and you decide to throw your best intentions and open your own window to the world. In blogger, wordpress, you register, you give the OK ... and suddenly you're alone and adrift in a world far more complicated than you thought. Is saw an opportunity and launched Mom, I wanna be blogger, a series of courses aimed at beginner bloggers and bloggers who are experts cane and cover a lot of interesting topics.
the yellow sofa seo course for bloggers
I saw about SEO knew I had to do it, because the words vanity url, long tail and follow me sound like Mandarin, but Mandarin's good. We all know the importance of being well positioned in google, especially if you are a service company like mine but your blog is about anything (nice) that goes through your head.
Make it by video is great because you're already at 10 home night mode, with a bowl of chococrispis, you sit at your computer with your notebook and learn!
I have already implemented some of the tips and Is truth is that great, I'm missing others like Google+ bummer but I promise that I will do when I have to for a while. I just know that when we finished the workshop Baballa Miss and I were happier than a lark because we discovered that we had a PageRank of 5, which is reportedly galore, and we not know about. Yuju!
the yellow sofa seo course for bloggers
Yesterday I spoke with her (is the photo above, lol) and all courses have already filled, but if you prefer you can be alert to your site or e-mail so that you report everything. I, at least of SEO, which is what I tried, I recommend it with eyes closed.

what is SEO?

The websites can be optimized taking into account the requirements of the search engines. This position allows the page to reach a greater number of potential customers.

SEO is the acronym for Search Engine Optimization. That is, is the practice of optimizing a website for search engines. Performing SEO on a website is to implement techniques to improve your position in the search engine results for a specific search term.
Sound like basic Chinese? Come up with a simple explanation: are some improvements, optimizations, debugging in programming web page for your site to appear high in the search engines, such as Google, Bing, Yahoo, etc.
For example, consider a person with a veterinarian in San Justo, called "Noah's Ark", and you want your site to appear, at least on the first page when searching for "veterinary" in Google.
This person could even say: "My clients are looking for 'Noah's Ark and I'm first on the list."
It makes sense, right? Customers are making a very accurate search and not many veterinary with that name. But what happens when you look for "veterinary San Justo"? Where in appears "Noah's Ark"?
That's the dilemma: to make when searching for activity, service or product, the site appears among the top results. Why? Because clients rarely go the second page of results.
How?
Web optimization techniques cover various aspects within the site, which have to do with the content, navigation, links to and from other sites, the existence of a site map, writing correct html code and keywords used , among others.The techniques are changing as the algorithm that Google uses to assess sites is modified. But more importantly, who really knows implement the SEO company which provide service to. Must manage business characteristics, objectives, key competitors.
Why do SEO?
Used to sell more, to be where your customers, current or potential, seek thee be appropriate and, moreover, there is no charge for advertising.